When people try to describe Kristin Reiter, they struggle to find the right word. She is more than a designer, more than an entrepreneur, more than an inspirational leader. She is a visionary.
At 18, Reiter escaped backwoods Minnesota to pursue her dream of designing and engineering. Alone in Los Angeles with little experience, she made herself a promise: she would achieve everything she wanted, and more. There was no plan B. That decision – to commit her mind and energy to nothing but the desired outcome of any situation – has defined her life, and her success, ever since.
Reiter channels the power of this approach into her relentless pursuit of mastery of the entire design process, start to finish. During her meteoric rise through the apparel world, she has held positions in graphic design, product development, design, design direction, creative direction, and strategy. She has headed $100-million-dollar departments. She has turned little-known brands into major success stories. With her assistance, companies have seen profit increases of almost 100% year-over-year and won major awards.
Today, Reiter works for the largest, most innovative, and most highly regarded apparel company in the world. However she isn't one to talk about her resume. She looks only to the future, and her passion – and ambition – are infinite.
Kristin Reiter is a visionary. Her future lies outside the realm of titles.
We can't describe something that has never been done before…